Escape Room

Escape Room #3 - "Matsuri" Opening October 14th!

Hello Again!

It's been a busy couple months but we're excited to finally announce the arrival of our 3rd Escape Room, "Matsuri"!

The village of Matsuri is on the verge of peace. The rival gangs that run the village have decided to end their decades-long-conflict by celebrating with a fireworks festival, and your company, Hanabi, will be providing the fireworks.

However, the grand finale has been stolen by the village thief and taken to their hideout! Luckily everyone knows where that is because that kind of goes with the gig when everyone knows you're the village thief. But without the grand finale, the rival gangs will accuse each other of sabotage and the warring will continue.

You'll have to use your brain and teamwork to solve the traps in the hideout of the thief and recover the fireworks. The village of Matsuri depends on you!

Matsuri opens on October 14th but we will be doing testing throughout October prior to the official release. For those of you who have been in contact with us over the past few months we'll be reaching out and sending you your invitation soon but if you're interested send us an email at info@lockedchicago.com and we'll see if we have any slots available! 

Happy Escaping!

Lock Chicago

Finally Moved! Lock Chicago's New Escape Room Facilities

Hello Again!

We know it's been a few months since our last post and it's been a crazy 60 days as we've fully transitioned out of our original location and onto our new facilities at 820 Davis Street, Suite 151 in Evanston. Have no fear as we're still literally one block away from our prior location just with some new upgrades.

We have an additional 2,400 square feet to work with for a total of 4,000 with 2 new escape rooms coming by the end of 2017! We have added some new features to our existing "Sunburn" and "Malfunction" escape rooms and increased the capacity to 10 players each for "Private Rooms". They will still remain 8 players each for the "Public Room" function.

Feel free to stop by at our new spot to chat or take a sneak peek at our upcoming escape room concepts as we look to build on our new Lock Chicago location!

Best Regards,

Brian, Bane, and Alex - Lock Chicago

Lock Chicago's New Escape Room Location!

Hello Again!

Our team at Lock Chicago is excited to announce we're moving to a brand new location (still in Evanston don't worry!) to 820 Davis Street. This facility will be close to 4,000 square feet and triple the size of our existing space.

This will allow us to add 3 additional escape rooms and enhance our existing rooms even further to provide the best possible experience for our guests. We're delighted to be able to leverage our new innovative technology in our 3rd upcoming room which will launch in July! More details to come in a following post :)

Stay tuned as we will be passing out some hot new deals and promotions on our new room!

Cheers,

Lock Chicago

Lock Chicago and the Escape Room Festival Season!

Hello Again!

Today we're going to talk about Escape Rooms and the unique opportunity they bring to different street festivals, concerts, and outdoor events throughout the community and city. While escape rooms initially started out as designs built specifically for in-house locations the industry and experience has grown so much beyond that point. Larger companies and brands such as Zelda, Resident Evil, Ford, and more are crafting unique mobile experiences that they can take from city to city that not only promote an upcoming event but drive awareness for the unique experiences of an escape room.

Us at Lock Chicago are no different as we initially began our foray into mobile games with our partnership with Northwestern University's "Dillo Day" student-run music festival. We set up a 30 minute mobile escape room on the festival grounds back in 2016 and we look to ramp that up even further in 2017. 

The nice thing about being able to create an experience on the go is that you can take it virtually anywhere. As Spring and Summer inches closer keep an eye out for all the local community festivals in the area. Evanston has an abundant amount in their downtown area which makes a perfect opportunity for you to contribute and drive awareness of your own escape rooms brand in a fun and innovative way.

Just make sure you're prepared for any weather situation as that can put a damper on the outdoor escape room experience as well as durable props (us at Lock Chicago learned that the hard way).

In any case best of luck as we get through this seemingly mild winter and onwards towards warmer weather!

Cheers,

Lock Chicago

Lock Chicago Data and Escape Room Statistics

Escape Rooms have been around for over a decade across the world but within the past 3 years have recently begun to gain mainstream popularity across the United States. But are they just a fad or will they follow the same path as Laser Tag or other similar games? We spoke with guests and other escape rooms to pull together some interesting key data pieces about the state of the industry in the United States. Special thanks to King's Escape Room for information from their infographic! 

  • From a survey of 1,000 33.9% of respondents said they had never heard of an Escape Room before!
  • 100% of respondents ages 18-24 loved their Escape Room experience.
  • 50/50 there was no correlation between male/female on opinions of escape rooms.
  • 84.9% of those who had visited an Escape Room in the past year "loved" their experience.
  • There are over 2,300 escape rooms in the United States compared to 2,200 in Russia where the industry has been thriving.

There is no doubt that this industry will continue to grow at a staggering rate but all things must eventually slow down especially as others look to play in the same space and join the market. It is up to the customer to decide on what makes the most special experience and escape rooms to keep up and continue to provide that experience. 

If you haven't tried an escape room yet what are you waiting for?? 

Cheers,

Lock Chicago

Christmas is Coming to Lock Chicago!

Hello All,

We hope everyone had a Happy Halloween and now that election mania has passed we can focus on the brighter things such as Holiday Parties and the Thanksgiving/Christmas season!

Escape Rooms provide the unique opportunity to be tailored in a wide variety of ways. Many rooms change themes based on the season, holiday, and more with Halloween and Christmas being the focal point of this. Generally escape rooms tend to be busier during the winter months as the weather gets colder and people look for more indoor recreational activities when there is a foot of snow on the ground (at least here in Chicago).

Themed rooms provide a unique experience and us at Lock Chicago are happy to provide that to our customers. Many escape rooms will open a completely new themed room for the holidays where others might opt to adjust the existing theme to make it more festive.

Corporate Christmas/holiday parties are a large factor in this as well as companies look to venture outside the box for their get togethers. What better way to celebrate a successful year than pounding back some egg nog and saving Santa's reindeer?

If anyone's come across a stellar holiday-themed escape room feel free to sound off in the comments or send us a message! As always we love hearing from you and can't wait to get our snow on this season.

Cheers,

Brian, Bane, and Alex - Lock Chicago

Escape Rooms: Where Are They? (Not Just Lock Chicago!)

Hello Again!

We wanted to follow up our last post to highlight a growing trend in the Escape Room Industry. When we began in Evanston back in January we were 1 of 15 companies in Illinois operating some form of an escape room. Just under 10 months later we are now 1 of 40 companies.

Escape Rooms are growing at an extremely rapid rate which is great for the industry as it continues to spread the word and increase exposure for this exciting and fun activity. More mainstream outlets are getting on board as well as we see hit television shows such as "The Big Bang Theory" and more highlighting Escape Rooms on their broadcast.

Disney recently announced a new "Guardians of the Galaxy" themed Escape Room in their park. The success of rooms throughout the country will undoubtedly spur an increase for larger outlets to capitalize on the success. 

To us at Lock Chicago this is great news because it continues to challenge us and other Escape Rooms to create the best possible experience for the most important person, our guests. If you're looking for nearby escape rooms feel free to visit the popular website: http://escaperoomdirectory.com/ which has a large index of rooms across the world!

Until next time take care and happy escaping!

Cheers,

Brian, Bane, and Alex

Lock Chicago and Partnering with Local Escape Rooms

Hello again! It's been a while since we last posted but don't think we took the summer off - today's feature is regarding connecting and partnering with other Escape Rooms in your area. Last night we met with a dozen other escape room owners in the Chicagoland area at another location (thanks to DOA for hosting)!

In an industry that's growing faster every day it's important to understand the dynamics at play and what's working across the business. The worse thing that can happen to the industry is poor quality escape rooms opening and turning potential customers off to the whole idea. This is why escape rooms must continually help and push each other to create the ultimate live experience for their guests.

We are currently working on forming a Chicago Escape Room Association which will give us leverage when working with as many partners as we do. All escape rooms need the same things, insurance, building materials, building space, and if you can work together as a team to reach these common goals you have a lot more power than if you stood alone.

While it can be challenging to unify those in the industry with as many new rooms appearing across the United States and International community, the nice thing is everyone understands what one another has to go through within their own escape rooms and by sharing ideas and fostering a helpful community it will only continue to further grow the business.

That being said please feel free to reach out to us at Lock Chicago if we can provide any advice, tips, or just conversation regarding anything Escape Rooms!

Cheers,

Brian, Bane, and Alex

Designing an Escape Room: Custom Puzzles

If you're looking for a project that'll put your hands to work, build an Escape Room. Or become a construction worker, but we think Escape Rooms are more fun. Especially because you're building the project for yourself (one of the perks of owning your own business). But as you build your puzzle space, you'll realize very quickly that IKEA, Amazon, and thrift shops don't actually sell the furniture/fixtures/objects you need to make your ideas come to life. The majority of your room will have at least some kind of custom flair to it, but that's where the learning curve really kicks in.

Expenses Beget Learning

At Lock Chicago, we pride ourselves on creating unique puzzles that have you interacting with objects you wouldn't normally find in your day-to-day lives. That means a lot of custom work for us. Fortunately for us, custom usually means expensive.

Did we just say 'fortunately'? Yes we did, and here's why: when something is expensive, you get very resourceful very quickly when it comes to cutting costs. We have a lot of pieces that require a significant amount of precision to work (reflecting lasers around the room isn't as easy as you think!), and one of those custom pieces had to be as precise as precise can get. We're talking angles and geometry and trigonometry and all that stuff you swore you'd never try again once you left high school. We're crafty, but there's no way we could make what we needed successfully by hand in the time that we had, so we asked ourselves 'what is the most precise way to build these pieces in one go?' And that's how we landed on 3D printing.

The Design Phase

Once we figure out how to add pictures to these blogs we will, but here would have been a grand time to add a few. We have a whole design drawer here at Lock Chicago (and you might even see a few of those designs hanging on the walls in our lobby). And while custom crafting services will design the piece you need for you, we prefer to do it ourselves so we got onto a free 3D design site called TinkerCAD. Incredibly easy and a lot of fun if you're into that sort of thing. We went through four or five revisions of these designs before we settled on a finished product and sent them out to 3D printing shops. Unfortunately for us, we found out that printing all of the pieces we needed this way would cost us several thousand dollars. Back to square one...

Libraries are Treasures Hidden in Plain Sight

...Or so we thought. We found out that although it would cost a small fortune to go through a 3D printing service, the Harold Washington Library here in Chicago actually has a Maker's Lab on the 3rd floor that lets you use 3D printers for free (as long as you pay $.50 for every half hour of printing time you use). Pennies! We had struck gold! Unfortunately... it would take about 17 hours to print one of these custom pieces and we needed 10 of them. 170 * $.50 per half hour comes out to a lot less than several thousand dollars, but it was no longer an option given our ambitions here at Lock Chicago. Still! Go to your local library and get to know what they offer! You'll be surprised by everything you can find-- we know we were!

Networking!

Not only do libraries have cool labs like this, but the people who work there are incredibly knowledgeable, and are in fact the greatest resource that library can offer you. We met Will Garza at the Maker's Lab and he helped us out with the 3D printing. When our plans for 3D printing failed, he knew alternatives we hadn't even thought of that would get us the same precision 3D printing would give us, and for far cheaper. Turns out he's the co-owner of White Knight Services, a custom crafting company, and we would end up using his services for all of the custom work you'll see at Lock Chicago. Finally, after a long journey, we had our custom pieces and could get started on the room.

The Lock Chicago moral of this story: just keep pushing. The more you do towards something, the more ways you learn how to do what needs to be done even better. From idea to design to 3D printing to expensive printers to helpful libraries, all added up to us finding not only the best way to create our custom pieces, but also created a relationship that will help us out for years to come. Like we said earlier, expenses beget knowledge, especially when it comes to Escape Rooms.

Designing an Escape Room: The Idea

Everything starts with a small idea (or in the case of a Snuggie, someone accidentally putting a bathrobe on backwards) and the Escape Rooms here at Lock Chicago are no different. It all starts off with the most granular element of the puzzle, and the rest develops as you realize what you can accomplish with that mechanic. Take a look at our Sunburn room, for example. The underlying mechanic for the room is "light" and interesting ways to play around with it, especially redirection (if anyone here has seen The Mummy you know what I'm talking about). Every puzzle that exists in that room involves that mechanic.

An Expert Opinion

For those of you who follow this sort of thing, Johnathan Blow is releasing The Witness on January 26th, a puzzle game for computers and consoles. Johnathan Blow is considered one of the greatest video game puzzle makers around, and in this interview he states that the 600+ puzzles that exist to be solved in the game all have, on their most granular level, the same mechanic running through them: connecting two dots with a line.

Connecting the Dots

That's right, the some 100 hours of playtime it would take to fully beat his upcoming game are spent essentially just connecting dots, but once you see the screenshots and videos of the game you can immediately tell that it's a gross over-simplification. The important thing to take away from this is that the entire concept, and the project he and his team have spent close to 10 years now working on, started with an idea as small as connecting two dots with a single line. All great ideas stem from a granular foundation, and that concept has been generalized into the term we know today as "theme". What is the theme of your Escape Room, and how will you abstract it?

Tackling a project can be daunting when you look at it as a whole. When building a house, don't think of the house--think of the foundation you have to lay first, then the wood skeleton, then the insulation, then the exterior, then the interior, and then the finishing touches. Designing (and not to mention building) an Escape Room is done the same way, and that's how we do it at Lock Chicago. If you're looking to get some help starting a room, or are just curious to learn more, feel free to reach out to us at info@lockedchicago.com and we'll give you all of the advice we can.

 

Starting Lock Chicago Escape Rooms

You know usually you should start a post titled "Starting Lock Chicago Escape Rooms" when you actually start the business, but we're just a few months off. Besides, with a touch of retrospect we can guarantee this post will be a lot more interesting than it would have been if we had written it three months ago. For starters, we're not starting off with 'This is our first post, we're so excited to start our business!' Trust us, we're still VERY excited (and we hope it shows in our rooms) but we know the lay of the land a bit better now and take everything with a level head, an even keel, and more than the appropriate amount of stability cliches.

Three Months Ago

Three months ago our lives were phone calls and emails. We had nothing: no website, no legal status, and we hadn't even mapped out our first room yet. All we had was the encouragement of a few friends over at Locked Manhattan and the help of the folks over at SCORE and the Chicago BACP. Talking about and designing an Escape Room is a ton of fun, and it gets the brain working, but complying with federal, state, and city codes, laws, zoning, and licensing is a... let's call it a 'learning experience'. There is a learning curve and there are a lot of lessons, which we'll cover in these blogs, and we hope you learn a little something from them, if not find them interesting. Hopefully if you're starting your own Escape Room, our experiences will help you avoid some of the pits we had to climb out of on our way to the grand opening of Lock Chicago.

Today

It's  roughly three weeks before the opening of our first Escape Room here at Lock Chicago (use coupon code GRANDOPENING at checkout for 10% off for a limited time #shamelessplug), and we're deep into beta testing and ironing out our designs. There are few things more powerful than seeing something as personal as your puzzle design (which is your own personal challenge to the world) slowly manifest from idea to physical space. Everything we've done up until now has been absolutely worth it, and we can't wait for our first customers to come give the finished puzzle a go. But we'll go into more detail on that in some later posts.

For now, we're hard at work making our puzzle room as unique and memorable as it can possibly be, and we hope you come check us out.

Bane and Brian